what is offline marketing?

Offline marketing is a broad spectrum that encompasses anything from a complete re-brand, graphic design, photography, videography, TV/radio advertising, merchandising, public displays right through to corporate materials and business cards. It can even include networking, events and face-to-face presentations. Offline marketing works well when combined with your online marketing.

Offline marketing can deliver benefits such as:

  • Growth in sales·
  • Raised brand awareness
  • Personalised printed materials and merchandise
  • Access to those not tech savvy
  • Competitive advantage

branding/design

Your brand is who you are and your staff and customers perception of it. It is not just a logo design and new stationery.
We can take your company's values, goals and aims and use this to create or refresh a brand that reflects who you are and where you are going.

Graphic Design is one of the key elements in your marketing journey whether it be a new brand or not. More than just images and illustrations, it is the art of communication and the first point of contact in engaging with your audience. Our graphic design services compliment all of the work we do.

Photography

Customers tend to engage more with what they can see rather than what you are saying. Photographs are a powerful tool to enhance your brand, promote your services and display eye-catching content to lock in your audience.

Our team of highly skilled photographers can bring your services and company identity to life with images which can be used across all of your marketing channels.

videography

Video’s used for marketing and events are no longer a luxury but a necessity. They are one of the most effective ways of engaging with your audience.  Your audience love to watch videos and therefore, a video becomes one of the most powerful tools you have. It can also push you to the top of search rankings. Not only do we create high quality and creative video content for you, we add value by having a highly qualified creative team in place who will really get to know your business, think outside of the box, project manage the process for you and leave you with a video your competitors will be envious of.

TV AND RADIO

We work with local broadcasters to bring your offering alive on the screen and over the airwaves. Broadcasting builds trust with consumer and can have an emotive impact on the audience. It enables them to feel a sense of connection and understanding of the services and the products offered.

This is often the best way to reach those who have little knowledge of the online market place.


public displays

Public Display advertising is an effective way of using eye catching imagery to get your message seen and engage with your audience. It can build brand awareness, promote services and reaches a wide audience for a long period of time. We can support with all of your public display advertising needs such as billboards, bus stops, transportation placements and window displays. We can manage the entire process on your behalf from content writing, photography, design and print.

Event Support

Event marketing can be used to promote your brand, product, or service with face to face engagement. These events can be online or offline, and companies can participate as hosts, participants or sponsors. We tailor content, develop marketing materials and assist you during the events themselves.

Events can help build brand awareness, generate leads, increase customer engagement and up sell to customers.

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